The new face of Old Spice dishes on his self-care routine and his life after filming Luis Miguel: The Series.

Diego Boneta is ready to take his career and personal life to the next level.

The Mexican artist has officially wrapped up the last season of the Netflix hit show, Luis Miguel: The Series, and has embarked on a new journey that includes playing Adan Castillo in the remake of the iconic film Father of the Bride, signing a new deal with Amazon Prime Video and launching his first-ever partnership with Old Spice.

In an exclusive interview with People Chica, the actor, singer and producer shares all the deets on his self-care routine, breaking down stereotypes and this new chapter of his life after filming Luis Miguel.

Diego Bonetta
Credit: Photo by Axelle/Bauer-Griffin/FilmMagic

Old Spice has been an iconic brand for men for generations. How does it feel to represent this brand and the all new Old Spice Sweat Defense Dry Spray?

It's so great to be a part of this campaign for Old Spice. They've done iconic campaigns that are hilarious and being one of the new Old Spice guys is awesome. Also, the fact that I was able to produce the campaign as well because it was not just being an actor, but I have my own production company. It's the first campaign that we've done for Sweat Defense Dry Spray and being a part of that as a producer and as an actor, it was a lot of fun creating this content together.

When we talk about self-care, we often think that women are the only ones that partake in beauty and wellness rituals. What are some ways in which you take care of your well-being?

To me, smell is so important. I smell everything and Old Spice is great because a lot of people are like, "I love that cologne, what is it?" It's Old Spice! There's been times [when] I've forgotten [deodorant], and it's not a good situation. On set, especially on very hot days—not the best. Showering as well, I'm a big shower guy.

You play the role of Adan in the upcoming Father of the Bride film. This version of the film is giving this iconic film a twist, not only by making it about two Latino families coming together but also by defying traditional standards of marriage and gender roles. What were some of your favorite parts of playing this character and being in this film?

One of my favorite parts is how different Adan is from Luis Miguel, which is the last thing that I did before shooting this. Adan is way more in touch with his feelings and is more vulnerable. The movie touches on masculinity a lot. You have [Andy Garcia's] character, Billy, and Adan, and you see the contrast between both of them—the old school versus the new school man.

I think it's great to break with all stereotypes, masculinity being one of them. I think it's okay to see men crying and it's okay to show that vulnerable side to men as well. What I love about the movie is that—I can't remember, I can't think of another big Hollywood movie, and kudos to Warner Brothers for this—making it about a marriage between a Cuban-American family and a Mexican family instead of an American family.

Father of the Bride
(L-R) ANDY GARCIA as Billy, GLORIA ESTEFAN as Ingrid, ADRIA ARJONA as Sophie and DIEGO BONETA as Adan in Warner Bros. Pictures' and HBO Max’s "FATHER OF THE BRIDE.”
| Credit: Foto por Claudette Barius

There's a lot of people in the U.S. who think that Cuba, Mexico [and] Spain [are] all the same and it isn't. It's just like saying that because you speak English, Australians, Americans and Brits are all the same when they're not. We have different cultures and it's important to celebrate them. We have a lot of similarities, but it's a movie that celebrates different Latin cultures and shows the differences. That's where the comedy is without showing any stereotypes either and it's also very universal, a lot of these family themes are things that happen with every family and a lot of marriages.

That's what I love about this movie, how specific it is, but also how universal these themes are. Also, the fact that in this movie you have Gloria's character and Andy's character getting a divorce, which is something that was not in the previous versions. I think that adds a lot to the conflict, the tension. It's a remake, but it's different, it's not an exact replica of Steve Martin's movie.

In a recent interview, Gloria Estefan talked about some of her favorite behind-the-scenes moments while filming Father of the Bride. What were some of yours, especially getting to work with such a talented cast?

Working with Gloria and with Andy was a dream come true. I've known Gloria for the past ten years, when we shot Rock of Ages in Miami, she actually, at the table read, played Catherine Zeta Jones' part. That's where we met and I've been wanting to work with her ever since, we've become good friends after that table read.

Renata and Diego
Credit: Photo by Vivien Killilea/Getty Images for Lighthouse Immersive and Impact Museums

Gloria is a force to be reckoned with. She is so humble, so down to earth and loves what she does, and never complained on set. She's a champ, really. Andy as well. Both of them paved the way for us new Latino actors here. Working with Andy and learning from him, seeing how committed he is to his craft and to what he does was amazing.

I'd say that my favorite memory is when we shot the wedding scene. It was a night shoot, we were shooting till 7 am towards the end, when we were all dancing, there was definitely some tequila involved and it felt like a real wedding. We had a blast shooting this movie and I think you can see it on screen. I mean, we really, really had a great time shooting it.

Your hit show on Netflix, Luis Miguel: The Series, has officially ended. What was it like to wrap up that project and what can fans expect next from you?

Luis Miguel was such an important chapter of my life for the past five years. It was the first project that I produced and executive produced, and we never thought that it was going to have the success that it did. It was an amazing learning experience. Throughout three seasons I got to play him from age 17 to age 50. On a personal level [and on] a professional level, it was amazing, truly. I feel so blessed and so grateful for everything that [the] show did for us and for the people that I was able to work with and the family that we became.

Diego Boneta
Credit: Photo by JC Olivera/Getty Images

Now in this new chapter, I just signed an overall producing deal with Amazon Prime Video, thanks to Luis Miguel and thanks to Nuevo Orden, which was the movie that I starred in and also produced that won the Jury Prize at the Venice Film Festival. I'd say that right now I'm starting a new chapter in my career and in my life where we're starting this partnership with Amazon, which is really exciting, producing a lot of television, movies, limited series, some in English, some in Spanish, some bilingual, but that have a global impact.

We're not thinking local only for the U.S. or for Latin America. We want shows that can be the biggest shows in Mexico, Latin America, in Germany and France. We're thinking big and having a partner that backs this up and is supportive with our vision is what's most important and what I'm most excited about.