First, she had the independent Ventanarosa, and now the successful Mexican actress and producer Salma Hayek has made a deal with MGM Studios to set up Ventanazul to promote Latino themes and talent, on and off camera.
The new film company, to be headed by the actress along with business partner Pepe Tamez, will focus on developing, producing and buying rights to films of particular interest to the Latino community and the international market, a press release announced.
Salma, 40, who is expecting her first child with French multimillionaire Francois Henri-Pinault, 44, is currently savoring her success as producer of the popular TV series Ugly Betty (ABC), under the Ventanarosa name. “My plan is to create an identity for the company that specializes in the Latino market without isolating the rest of the audience,” said Hayek, who is also a director, in the press release.
Thru her partnership with MGM, added the Oscar nominee for Frida, Ventanazul will produce 2 to 4 films a year, with both Hispanic and general market talent in every field. Hayek emphasized that her productions will steer clear of the Latino stereotypes normally portrayed in Hollywood.