Cortesía: Creative Link
People Staff
August 06, 2008 AT 03:00 PM EDT

Designer Narciso Rodríguez will be payed homage to at the Alma (American Latino Media Arts Awards), sponsored by Consejo Nacional La Raza, thanks to his efforts in promoting a Latin presence in the U.S. in fashion and culture.

The 47-year-old will be honored on August 17 at the Civic Auditorium, in Pasadena, CA, with the show airing on ABC on September 12.

Shakira, Linda Ronstadt will also get receive special recognition.

The event, which is hosted by Eva Longoria Parker, will feature Black Eyes Peas, América Ferrera, Carlos Mencía, Jessica Alba, Adam Rodríguez, Enrique Murciano, Sofía Vergara, Cristián de la Fuente, Kate del Castillo, Pitbull, and the Mariachi Los Camperos de Nati Cano.

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